Whether your mobile phone repair shop thrives on new business or old customers, marketing is the key to reaching local consumers looking for phone repair. And with the right marketing plan in place, you can reach your customers when they need you most, on the websites and devices they use most.
With just a few targeted marketing methods, you can increase your business’s reputation and attract new customers. Since the repair business is primarily a B2C business, its digital marketing efforts are more promotion-oriented. Here are 4 Marketing Ideas for Repair Shops to Growth businesses.
1. Search Advertising
You can use ppc Google Search Ads to drive more traffic to your website and generate quality leads for your business. Your ad copy should promote what makes your phone repair business unique – Such as low price guarantee, promotion, one year warranty, etc. If you’ve been in business for a long time, highlight the year you were founded.
2. Content Marketing
Content marketing is a great way to generate leads and build trust with new and existing customers. One way to do this is to provide informative content to ease their fears, concerns, and confusion:
Blog — Using SEO strategies to create content about your business is a great way to generate traffic to your website. For example, write some articles about customer cases.
Video — Create informative videos for those who may need their phone repaired.
Image — Create the content of the promotion and include your company’s name and contact information
You can also use social media sync for content marketing, showing as much as possible about your company and employees as well as your work environment and ideas, these are the ways to gain the trust of potential customers.
3. Ask for Referrals
When you have a client working with you, let them know you’d appreciate your referral, make sure to have a business card for them. Make your customers work for you by offering a referral rewards program. Let existing customers know that if they refer new customers to your business, they will receive benefits, such as small giveaways or discounts on services.
4. Email Marketing
Email personalized service reminders and offers, such as 10% off for repairs. But you need to be careful to also offer more value than promotions. While customers certainly love deals, they don’t like being bombarded with ads and promotions. Balance your email message by sharing content that is more useful and valuable than promotional and sales ads.
The idea of a repair marketing strategy is only powerful when you implement it. The fundamental goal of marketing a cell phone repair shop is to get more business. Once potential customers see your store website or contact you via social media, you can attract them with your integrity and quality of service and make them lifelong customers. How to improve the quality of service? First of all, you need a reliable iPhone screen replacement supplier, contact www.iTruColor.com for high-end mobile phone aftermarket screens.